‘The Late Show with Stephen Colbert’ and Connekt partner to help feed furloughed federal workers

‘The Late Show with Stephen Colbert’ and Connekt partner to help feed furloughed federal workers

From concept to sale in a day, must-have ‘shutdown mugs’ benefit celebrity chef José Andrés’ relief kitchen

Connekt, an innovative technology company activating smarter TV experiences that audiences love, today announced that through their existing partnership with CBS and ‘The Late Show with Stephen Colbert,’ a joke from the Jan. 16 monologue was transformed into a for-sale “shutdown” coffee mug available through the Connekt-powered CBS store in time for the next day’s taping, when Stephen Colbert made the for-sale announcement.

The show’s profit from the mugs, which read, “Don’t Even Talk to Me Until I’ve Had My Paycheck,” will be donated to celebrity chef José Andrés’ World Central Kitchen, benefitting federal furloughed workers. Connekt is also donating to the cause.

“As we partner with several major entertainment and media companies like CBS to power their e-commerce activities, we’ve become an expert at maximizing revenue streams through innovative product development, in-show product placements and effective marketing,” said Mike O’Donnell, Chief Revenue Officer at Connekt. “We can leverage real-world developments by designing, developing and producing innovative products almost in real-time to enhance a property’s branding and reach. We’re honored to partner with Chef Andrés, ‘The Late Show starring Stephen Colbert,’ CBS and their teams to help make a difference for impacted government workers.”

Connekt is now producing and shipping the shutdown mugs, filling  orders received through the Connekt-powered CBS Store. You can order your own mug by visiting https://www.cbsstore.com/dept/the-late-show-with-stephen-colbert/.